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4 Non-Negotiable & Simple Skincare Essentials

Woman in a white tank top washing her face with soap.

“First of all, let’s start with the basics”

~Vivier Magazine

Beauty Editor’s Note

If you really want to notice textual differences in your skin there must be four products in your arsenal that are non-negotiable. Scale down your skincre regimens and routines and invest in products that really will make a difference. Dana

There are so many skincare routines and regimens out there. All you have to do is look at your social media feeds to see what the latest trends are with celebrities and influencers. It can be a bit daunting and confusing. And quite frankly who has all that time to invest in a 10-step regimen? Not me, and I can bet not most of us.

Since I am an esthetician by trade I can weed out all the unnecessary noise. I know everyone doesn’t live in skin care land like I do, however, here are the four non-negotiables of skin care.


Serum bottle and generic tubes of skincare products on a white bath towel.

In order for any skin care treatment to be effective you must start with a proper cleansing of the face. It is very important to choose a cleanser that is appropriate for your skin type. You don’t need a ton of steps just to cleanse your face. You just need something that is effective and takes up minimal time. It is critical that you remove all makeup from your face at night. No matter how tired you are, please do not go to sleep with your makeup on.


You can’t achieve your best skin without having a healthy moisture barrier. Keeping your face moisturized can enhance your healthy appearance, as it can make your skin softer, more elastic, and well-hydrated. These factors are crucial if you aim to maintain a healthy and glowing look in the future.


The most effective product that you can use in treating fine lines, wrinkles, and discolorations are facial serums. They are more concentrated with the active ingredients needed to help do the heavy lifting versus moisturizers with these active ingredients. It takes proper skin preparation and a healthy skin barrier in order for serums to work effectively.


If you are using ingredients that treat signs of aging and discoloration you need sun protection. Your treatments from the serums will be in vain without it. I personally recommend mineral based sun protection versus chemical sunscreens. You would have to find what works best for you and your skin type and tone.

Final Thoughts On Non-Negotiable Skincare Essentials

The content in this post is merely a baseline for a good skin care routine. Please note that the information I have provided is for informational purposes only and is not intended to diagnose or treat any medical condition.  

I highly recommend that if you really want to get on a skin care regimen that’s right for you, seek out a professional esthetician or dermatologist in order to guide you in the direction that is perfect for you. When you are seeking out a skincare professional, make sure that they educate you about your skin and your concerns instead of trying to sell you products. Life has enough complexities your skin care should not.

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By Dana Hinnant, Beauty Editor

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Author Bio

A headshot of Dana wearing a black scoop neck top under a black jacket. She has glowng caramel colored skin and short dark hair.
Dana Hinnant

Dana Hinnant, a Washingtonian native, whose journey into the beauty industry began 20 years ago after receiving her B.A. in Hearing and Speech Sciences from the University of Maryland in 2000. She received her aesthetics training at Von Lee International School of Esthetics in Baltimore, MD.

Dana started as a local makeup artist and events coordinator with Alluring Looks, Inc. in the Washington DC metropolitan area. Her articles were featured in local publications such as Pose Magazine and Yndigo newsletter. In the mid-2000s, she was a volunteer instructor with the American Cancer Society’s Look Good…Feel Better program, which landed her an esthetician position at an area day spa. 

Over the past several years, Dana has worked with various non-profit organizations and small businesses. During her tenure as the President of the Health and Wellness division of the National Federation of the Blind DC affiliate, she utilized the platform to provide salon safety tips and skincare advice throughout the community. She was a consultant with the Ecumenical Health Council in Port Towns, MD doing beauty and wellness presentations at area churches and events.

In 2019, Dana received the Maryland Association of Community Service Award for Volunteer of the Year due to her community engagement work for The Arc of Prince George’s County. In addition, she also received the Volunteer of the Year award for 2020 from The Arc of Maryland. She is a member and an ambassador with the Professional Beauty Association. Dana is one of the co-owners of Capitol Collective Consulting LLC which launched in April 2021.

Image Descriptions

  • Woman in a white tank top washing her face with soap.
  • Serum bottle and generic tubes of skincare products on a white bath towel.
  • Author bio photo is a headshot of Dana wearing a black scoop neck top under a black jacket. She has glowing caramel colored skin and short dark hair.

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