Open for Business!!


Children's Tee with an image of Abigail and the slogan "My Mommy is Bold Blind Beautiful!"
“My Mommy is Bold Blind Beautiful!”

Once upon a time, there was girl named Steph and from the moment she laid eyes on the ruby slippers in the Wizard of Oz she was enchanted by their spell thus setting her on a journey to her personal style.

As with most storybook heroines Steph reached the pinnacle of her existence. Her three boys grew into exceptional young men, she was fashionable, earned a prominent position within a big four accounting firm, bought her first home, and owned her dream vehicle. Then one day her life was turned on its head—she lost her eyesight—her life was over.

After a considerable period of adapting to her disability, with special adaptations Steph continued on with her career, found ways to maintain her fashion sense, and stepped up her advocacy efforts.   

Because there was a lack of general awareness around the issue of sight loss/blindness and those who experience it, our heroine tapped into her alter-ego Abigail.

Abigail has sight loss and uses a white cane yet she is fabulously chic and confident.

The stigma of sight loss/blindness now has a powerful adversary with a passionate message to improve humanity by changing the way we perceive sight loss.

The End??

Nah, It’s Only The Beginning

The past few weeks have been pretty intensive with building Abigail Style, my online boutique, while trying to manage everything else in my life. As one of my readers commented yesterday, “learning along the way” has become my new mottoThank you Denise

Abigail Style is a real labor of love and I want to share some of her messages with you today from images included with this post.

Mens Kelly Green Tee with a miniature image of Abigail and the slogan "My Wife is Bold Blind and Beautiful!"
“My Wife is Bold Blind and Beautiful!”
Women's Orange Tee with 3 Abigails and the slogan "Blind Chicks With Attitude"
“Blind Chicks With ATTITUDE”

Granted since confidence is key among women who are blind or have sight loss, most of Abigail Style apparel and novelties speak to these women. Being able to project sense of humor while communicating tenacity is critical.

Of equal important is the voice of our largest group of advocates: family, friends, colleagues and those who know us and believe in our capabilities. Because blindness/sight loss is such a personal experience that impacts the affected individual, we sometimes lose sight of the fact that while others may not totally understand sight loss they do have a personal investment in us and they care about our well-being. With this in mind Abigail Style also carries a line of apparel and novelties for our greatest supporters—YOU!

Women's Raspberry Tee with an image of Abigail and the slogan "My Sister is Bold Blind and Beautiful!"
“My Sister is Bold Blind and Beautiful!”

If I thought the last few weeks were hectic the upcoming weeks, months, and hopefully years will be equally frenzied yet fruitful as Abigail gears up for her #abbyonthemove campaigns. Stay tuned…

Happy April Fool’s Day and Have a Wonderful Weekend! ~Steph

Author: Steph McCoy

Hi, I'm Steph, a businesswoman, style setter, blogger, and abilities crusader who breaks the myth that “blind people can’t be fashionable.” “Real Beauty Transcends Barriers”

45 thoughts on “Open for Business!!”

  1. We always have choices in life. We can “wollow” in self pity or recognize the value in human life and pursue a path that brings purpose and passion to our lives. It is clear which path you have chosen.
    Wishing you much success on your new venture and continued personal growth and development in life.

    Liked by 1 person

  2. Yay! Open for Business. Congrats Steph, I wish you success as you continue to inspire me. Love love the designs, I’ll be checking the store. Well done, and do give yourself a pat on the back:-)

    Liked by 1 person

    1. Thank you Kathy!! How is your aunt coping if you don’t mind my asking? The reason I’m asking is that I’ve spoken with a few people who are going through some form of sight loss and they aren’t aware of all the help that is available for them.

      Liked by 1 person

      1. She’s nearing 95. If I had to judge, I’d say not too well because she loves to read and shop and dress real fly, but at the same time I’d say she’s okay because she’s accepted the idea that she cannot see, so she reads books on tape, has other tools, like a huge magnifying glass, etc., uses public transportation for elderly people (she’s in Chicago, so it’s accessible), and she still dresses pretty fly 😉

        Liked by 1 person

      2. Awe bless her heart. I think the older we get the more difficult it can be when losing eyesight but it sounds like she’s maintaining. She’s fortunate to live in an accessible city, there’s some real horror stories on people with disabilities who do not have access to public transportation.

        Liked by 1 person

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